Virsabi partners with Immerse
XR content creator Virsabi partners with leading XR platform provider Immerse as a distributor in the Scandinavian market.
Distributing VR content to employees globally and measuring training outcomes will be faster, more secure, and easier for Virsabi’s enterprise customers with the Immerse Platform
Press Release, Copenhagen, August 2023:
With this partnership, Virsabi´s customers, which include the likes of Maersk, Red Bull, Knauf, and IKEA, can now benefit from access to the Immerse Platform, the leading open and scalable immersive ecosystem for enterprise XR training technology and solutions. Via the Immerse Platform, Virsabi content can easily be managed, securely scaled across organisations and measured, with the ability to integrate reporting into Learning Management Systems, such as SAP SuccessFactors and Workday, among others.
“As VR is becoming an integrated part of blended learning programs in leading corporations, they need a flexible and secure platform to distribute and control their content. Rather than building our own platform, we have chosen to enter into a partnership with what we believe is the best platform provider on the market, Immerse. This way, we can focus on our strengths: to deliver company-specific content production and consultancy on XR services,” says Michael Harboe, CEO of Virsabi.
“Flexible distribution, build-in security, seamless integration to existing systems, and all the measuring benefits our customers are used to from their existing LMS are some of the benefits that will be key selling points when we introduce this platform to our growing customer base. Combined with our tailored software that trains their employees in docking a specific vessel, assembling specialized equipment, or handling aggressive customers in a true replica of their store, our customers are about to experience a significant return on investment of their XR training experiences,” he adds.
For Immerse, a market leader with a customer base of leading global brands like Nestlé, Anglo American, Shell, and BP, amongst others, the strategic partnership with Virsabi is about strengthening its foothold in the Scandinavian market and being introduced to more leading brands across Europe.
“Virsabi has been a pioneer in introducing VR learning experiences to leading brands and produced groundbreaking AR, VR, and MR content and solutions for marketing, entertainment, and industrial purposes. We are sure that this partnership will be beneficial to both brands as they bring us forward to their customers, and we provide them a secure platform for all of those customers ready to reap the full benefits of training in VR,” says Tom Symonds, CEO of Immerse.
About Virsabi
Virsabi is a Copenhagen-based consultancy and software house creating content for the metaverse. Virsabi has a team of creatives, software developers, animators, and sound specialists that create experiences in virtual reality, augmented reality, and mixed reality for leading corporations all over Europe. Virsabi’s experiences are used for entertainment, training and onboarding, marketing and e-commerce, and industrial optimization.
About Immerse
Immerse is the leading open and scalable immersive ecosystem for enterprise XR training technology and solutions.
Founded in 2014, the team developed a content aggregation, distribution, and reporting platform, called the Immerse Platform. The Platform allows for adoption of enterprise XR training technology at scale, in measurable ways, offering improved outcomes for retention and tangible return on investment. Immerse’s platform ecosystem is the first to make this technology a reality at scale in the enterprise environment, enabling companies to create, distribute, easily implement and measure performance for custom and off-the-shelf XR training content.
Looking to advance the XR enterprise learning market, Immerse introduced the Marketplace, the industry’s first one-stop shop for third-party content. The marketplace allows companies easier and more cost-effective access to a wide range of world-class content in one place, accelerating implementation and improving user experience. In addition, the storefront is providing new and recurring revenue for content developers and a tool to broaden their customer base on a global scale. With clients in a wide range of industries such as CPG, Oil & Gas, pharma, life sciences, power & utilities, Immerse is the only ecosystem prepared for sustained growth. Learn more: immerse.io
Media contacts
Jens Lauritsen, Chief Product Officer, Virsabi, jl@virsabi.com, +45 2195 0474
Marina Pujol, Head of Marketing, Immerse, media@immerse.io
